Your photography speaks for itself.

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No matter what stage your brand is in, it’s already telling people something.

You thought running a photography business was just about the experience you provide: a quick discovery call, simple onboarding, a fabulous time working with your clients, and beautiful images your clients rave about. But the truth is that it starts way earlier than that. 

It starts with your brand. The logos, the fonts, the color palette… the way everything looks and feels across your website and social channels. When those pieces are cohesive and intentional, they signal to the right people that you’re exactly who they’ve been looking for. 

That’s why I’m not here to “just” design a logo and send you on your way. I’m here to design something that tells your ideal clients exactly what you’re about, so you can both show up more confidently to work together.

The question is whether it’s saying what you want it to.

By the time we’re done, you’ll have a brand and website you’re proud to share.   

Become the Brand You’ve Always Wanted to Be 

Custom Brand & Website Design for Photographers

The Brand Capture

The Brand Capture is a focused, two-week service that gives you a clear, totally true-to-you brand that’s recognizable across every single touchpoint.

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What's Included

  • Moodboard + creative direction
  • Logo suite (primary, secondary, and alternative logo)
  • Color palette
  • Font pairings
  • 3-4 hand-drawn brand icons
  • A comprehensive brand guidebook (so you know exactly when and where to use your new branding assets)
  • Brand guidelines sheet (for quick reference when you don’t have time to whip out your guidebook)
  • 2 rounds of collaborative revisions
  • BONUS: Social media launch graphic templates

Payment plan available (up to 4 installments)

Full Brand Identity

Timeline: 2 weeks

Investment: $1,800 

The Snapshot Sprint

The Snapshot Sprint (AKA Website in a Weekend) is a crowd favorite because it’s an efficient way to get the essentials you need—specifically, a cohesive brand identity and a fully custom 5-page website—without the long waitlists. 

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Add Ons

+ Extra website pages starting at $250/page

What's Included

  • A 5-page website built on Showit
  • Mini brand identity (1 type-based logo, color palette, and font pairings)
  • Foundational website SEO + a mobile-friendly design
  • Website copy templates to help you write your website copy
  • Domain and email inquiry connection
  • 1:1 support during the design and launch phase
  • 30 days of tech support
  • 1 round of collaborative revisions
  • BONUS: Showit website training videos + Showit guidebook
  • BONUS: Social media launch graphics templates

Payment plan available (up to 4 installments)

Mini Brand & Website

Timeline: 2 Days

Investment: $2,800 

The Signature Selects

The Signature Selects is the best fit for photographers ready to invest in a brand and website they won’t outgrow in 6 months. It’s a deep-focused brand session & website design intensive that’ll help you confidently take the next step with your business. 

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What's Included

  • A 7-page website built on Showit
  • Foundational website SEO + a mobile-friendly design
  • Website copy templates to help you write your website copy
  • Domain and email inquiry connection
  • 1:1 support during design and launch phase
  • 30 days of tech support
  • 2 rounds of collaborative revisions
  • BONUS: Showit website training videos + Showit guidebook
  • BONUS: Social media launch graphic templates

Payment plan available (up to 4 installments)

Full Brand Identity & Website

Timeline: 3 weeks

Investment: $4,500

Everything included in The Brand Capture, plus:

Leaning more towards improving what you already have? I’ve got you.

Your focused way to check off the brand & website updates on your to-do list

VIP Design Day

When you need help updating your website or making minor adjustments to your brand, a VIP Design Day is the efficient, fast-turnaround service you need.  Complete with real-time collaboration and regular updates throughout the day, we’ll spend 6 hours working through one of your biggest design to-dos so you can get back to doing what you do best. 

*Please note that your website MUST be built on Showit for this service.

Here are a few ideas of what we can work on:

  • A brand refresh, which includes logo tweaks, color palette updates, and font updates
  • Site design cleanup, such as tweaks to your layouts to make them more user-friendly and aesthetically aligned with your brand
  • A 1-page buildout, which includes design & development for a new webpage on your Showit website
  • Image optimization (including resizing and renaming images) to improve website speed and increase your site’s SEO value (images must be provided)
  • Minor updates and site maintenance, such as adding a booking form, incorporating an email signup, updating your packages, swapping out a few sections, or anything else you’d rather hand off to a Showit expert

Payment plan available (up to 4 installments)

For Quick Updates

Timeline: 6 hours

Investment: $750

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See More of My Work

Intentional design trusted by photographers like you

“I’m already receiving more inquiries than I ever have before!”

- Adriana M.

“Haylee was amazing at hearing and making sure she executed my vision for my website.”

- McKenna H.

“I had a specific vision in mind for my site, and Haylee executed it above and beyond my vision.”

- Brigette H.

Step 1: Discovery

When you’re ready to talk design, submit an inquiry to tell me about what you’re looking for. You’ll immediately receive an automated email with a scheduling link to book a discovery call. After our chat, I’ll send you a custom proposal and investment guide outlining how we can work together. If you’re confident moving forward, you’ll be able to book your project through the proposal and complete the attached contract and invoice.

Step 1: Discovery

Once you’re officially booked, I’ll send you a link to a Trello board (my go-to project management software) that outlines your next steps in a super simple checklist format. Part of your prep work will include completing a brand strategy & design questionnaire, making an inspo board on Pinterest, and a few other small details to help ensure we’re on the same page before getting started.

Step 2: Onboarding

On the day your project begins, we’ll hop into a quick kickoff call (usually about 30 minutes) to review any last-minute details, answer any questions you may have, and go over the timeline and revision process. From here, the design process is super collaborative. I’m not going to disappear—in fact, you’ll hear from me at each design stage so I can get your approval before moving forward. This consistent communication helps me make sure you’re totally in love with your final product!

Step 3: Design

When your project is wrapped, I’ll send you all of your final files and links—basically, anything you’ll need moving forward—plus a few extra resources, like your social media launch graphics and Showit website training videos (filmed by yours truly). For the next 30 days, I’ll be available for post-launch technical support and to answer any final questions you might have.

Step 4: Launch

How it Works

FAQs

Yes! Interest-free payment plans are available with each of my services. While I do require an upfront deposit to book, the rest are due in equal installments every four weeks, and you can schedule your project start date when it works for you regardless of how many payments you’ve made so far.

I’m a Showit girl, because I really love the features of this platform. It’s incredibly flexible, offers a mobile-friendly design, and allows users to do a ton of customization without any coding knowledge. My clients especially love that last part because it means they can make small tweaks or adjustments here and there without relying on a designer. 

I sure do! When we partner on your brand design, I can also design brand patterns and additional icons for you, which are really fun to use on your website, packaging, business cards, and other materials. My rates for these services are $50/pattern and $80/brand icon. If you’re interested in other add-ons, send me a message, and I’ll see how I can help.

Send Me a Message

Showit is a very user-friendly website builder, and you can do a lot without any code. You’ll also get lifetime access to a library of Showit training videos after we launch your site, including A walkthrough of your website and tutorials I’ve filmed on how to make basic edits. 

If you need to make more in-depth changes, you can schedule a VIP Design Day with me. Essentially, this service allows you to hire me for a day to add a new webpage, adjust the layout, add a booking form, or any other task you’d rather not mess with.

VIP Design Day Details

I get this question a lot, and while I wish I could say yes, I know that I’d be doing you a disservice if I did. A brand that actually pulls its weight is so much more than just one logo. It’s multiple logo variations, fonts, and colors that go together, plus a brand guide that shows you exactly how to implement your assets across every single touchpoint. 

If you’re not ready for a website, that’s totally okay. The Brand Capture is a branding-specific design service, and it may be the right fit for you if you need a cohesive visual identity for your business.

tHE bRAND cAPTURE dETAILS

Yes and no, and I think it’s worth being upfront about what that actually means. Rather than building every page from scratch each time, I work from a library of section layouts I’ve spent YEARS designing and refining myself. Think of it as having hundreds of super thoughtfully designed building blocks to pull from (all of which I created, so the quality and intention are already there). 

From there, I handpick the layouts that make sense for your specific website, then customize everything to fit your branding and goals. This allows me to create a website that looks and feels completely unique to you, but with the efficiency and faster turnaround of a process that’s been refined over time. What you won’t get is a generic template someone else designed. Every section is my library started from scratch, and every site I build is put together with your business specifically in mind.

While I can’t guarantee results, I will say that I’ve never had a client lose money or projects after working with me. In fact, I’ve even heard, “I’ve already made 2x what your pricing is within 2 days of launching my website!” (Yes, that’s a real thing a client said to me.)

Ready for a brand that communicates your value before you ever get on a call?

Let’s Design It Together